Digital Marketing Manager (Beauty brands)
Banana life investments
Marketing & Communications
Job Summary
As a digital marketing Manager, you will be responsible for developing, implementing and managing digital marketing strategies to promote our brand and product. Managing Social media campaigns and collaborating with influencers.
- Minimum Qualification : Bachelors
- Experience Level : Entry level
- Experience Length : 2 years
Job Description/Requirements
We are inviting passionate and qualified candidates preferably ladies to apply to join our team as a digital marketing Manager.
Role Summary:
As a digital marketing Manager, you will be responsible for developing, implementing and managing digital marketing strategies to promote our brand and product. Managing Social media campaigns and collaborating with influencers.
Duties/Responsibilities
- Content creation; Develop engaging content, including images, videos, and copywriting for Alllso’s social media platforms.
- IMC Marketing Planning: Plan and execute intergrade marketing campaigns across various channels, including social media, PR, and paid advertising, etc.
- Social Media Marketing: Create and publish engaging social media content daily across Instagram, facebook, TikTok, Twitter and YouTube.
- Influencer Partnership: Identify and collaborate with influencers who align with our brand values. Develop and execute influencer marketing campaigns to reach a wider audience.
- Model Participation: Serve as a model for our product photo and video shoots
- Market research: Conduct ongoing t research on industry trends, competitor activities, and target audiencepreference
- Campaign Planning and Execution: Develop and implement comprehensive marketing campaigns to promote our product, drive sales and build brand awareness.
- Campaign management: Oversee the execution of marketing campaigns, monitor budgets and track performance metrics.
- Campaign optimization: Continuously analyze campaign data identity areas for improvement and optimization performance
- Assist with various tasks as required
Key Requirements:
- A bachelor’s degree program in marketing, communications, or a related field; an advanced degree or certification in digital marketing is a plus.
- 2+ years of proven experience in digital marketing or a similar role, with a track record of successful marketing campaigns and initiatives.
- Proficiency in digital marketing tools and platforms such as Google Analytics, Hubs pot, Adobe and content management systems.
- Excellent communication skills, with the ability to collaborate effectively with cross-functional teams and external partners.
- Creative thinking and problem-solving abilities, with a passion for staying ahead of digital marketing trends and emerging technologies.
- Detail-oriented and organized, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
How to apply.
All candidates should send their updated CVs and application letters through the BrighterMonday Portal by Clicking on the 'Apply Now ' section
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