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1 week ago

Job Summary

Lead the brand marketing team in-country to develop insights-based brand strategies, integrated with commercial strategies, and develop and execute brand activities that win in the market.

  • Minimum Qualification : Bachelors
  • Experience Level : Senior level
  • Experience Length : 7 years

Job Description/Requirements

Job Summary 

Lead the brand marketing team in-country to develop insights-based brand strategies, integrated with commercial strategies, and develop and execute brand activities that win in the market.


Key roles and responsibilities

  • Oversee the growth and health of all brands in country
  • Uses data analysis for insights & articulates brand issues and opportunities
  • Supports the translation of prioritised opportunities into development of winning 360 integrated activities leveraging creative platform across touch points
  • Drive execution of Local, Regional and Global brands, in line with creative platform through high quality, winning activity plans
  • Ensure activities are delivered, measured and evaluated rigorously
  • Provides clear lines of communication of activities & execution standards to channel & sales
  • Leads and motivates effective multiagency teams
  • Project management skills to deliver activation on time & on budget
  • Owns the smart gate process, working together with the Africa Zone Innovation team, ensuring innovations are delivered on time & in full
  • Owns Product review as part of S&OP
  • Manage Budget and ZBB process
  • Builds a passion for brands and their positioning throughout the business
  • Member of country Mancom team.


Profile

  • Degree in Business, Marketing, Communication
  • 7 years of marketing experience
  • Strong leadership qualities
  • Good conceptual and analytical abilities
  • Networker and influencer
  • Financially literate
  • Ability to handle complex situations under pressure
  • Clear, concise communicator



Reports

  • Reports to BU Marketing Director (solid) and to Country Director (dotted)
  • Direct reports (solid line):In country Brand managers, In country connections/media managers.
  • Interaction with Zone role



How to Apply:

All applications will be received and Reviewed through BrighterMonday Portal by Clicking on the 'Apply Here' section


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